Industry Drum Day
Year
2024
Client
Matty Brown, Industry Drum Day
Brief
The goal was to create an event that could rival the UK Drum Show, providing a platform for young, up-and-coming musicians to witness their favourite drummers perform live, gain industry insights, and connect with professionals. The challenge was to bring together top-tier drummers and industry leaders, deliver an engaging experience, and establish Industry Drum Day as a must-attend event for the drumming community.
Outcome
Industry Drum Day was successfully hosted at Millfield Theatre, drawing an audience of 300+ attendees. The event featured a panel talk with industry leaders, a live drum show with 13 artists, and a special award segment celebrating key musicians. A highlight was flying in renowned drummer Josiah Maddox from the USA, adding an international element to the lineup. The event also included exclusive giveaways and secured sponsorships from DW Drums and The Music Confectionery, elevating its impact.
I managed logistics, event production, project management, operations, budget management, and creative direction, ensuring a seamless and memorable experience for both the audience and performers.
"Abigail is an amazing creative, and even better at making sense of a creative idea. I wouldn’t trust anyone else to make sense of my madness and I’m super grateful for NaomiWorks’ services! "
— Matty Brown